SPACE is a concept retail store created by a team of experienced retail veterans and which first launched in Cape Town, South Africa. The format consists of multiple modular and palletised blocks within each store to be used by smaller producers and manufacturers to sell their products in an innovative, agile and fully managed retail space.
We created a retail brand identity to reflect this agile, plug & play approach. The brand needed to simultaneously be built around the requirements for retail, retain an edge of sophistication and innovation and be able to stand out among a floor of products and brands.
We created a retail brand identity to reflect this agile, plug & play approach. The brand needed to simultaneously be built around the requirements for retail, retain an edge of sophistication and innovation and be able to stand out among a floor of products and brands.
